A Thorough Guide to Influencing on Douyin – For Individuals and Businesses (2020)
Douyin has grown into one of the most popular social platforms in China and its popularity translates…
READ MORE How to Host Videos in China (Youku, Bilibili, Tencent and CUplayer) (2020)
YouTube is blocked by The Great Firewall. So if you have YouTube videos embedded into your webpages,…
READ MORE Make the Most of Your Content Marketing in China (2020)
You’re probably here because you’re looking for a solution to a problem: how to create content that…
READ MORE A Simple Guide to Weibo Setup & Verification for Foreign Companies (2020)
Sina Weibo is one of the biggest and most popular social media platforms in China. It’s often…
READ MORE Capturing the Moment – 4 Steps To Real-Time Marketing In China
Have you had a moment when you looked at your reports and wanted to sigh: “How do…
READ MORE WeChat Analytics Walkthrough (2020)
WeChat Official Account admins have access to some pretty useful analytics. We’ll give you a point-by-point overview…
READ MORE Which Styles of Writing Are Most Popular on Zhihu?
Zhihu is China’s modern question & answer platform. At its core, it’s quite similar to Quora. Like…
READ MORE How To Use Zhihu for Chinese B2B Marketing (2019)
Whether in your country or in China, the key to B2B marketing isn’t only to generate leads…
READ MORE Xiaohongshu Marketing Essentials: Hands-On Marketing Know-Hows For Your Business (2019)
Xiaohongshu has become one of the fastest-growing social e-commerce apps in China, winning over the hearts of…
READ MORE Introduction to Xiaohongshu (2019)
Which e-commerce platform would you first consider for your online business when entering the Chinese market? The…
READ MORE What We Learnt Doing Live-Streaming In China?
For the past few months, we live-streamed our China marketing trainings on Yingke. We did it mostly…
READ MORE How to Build a Podcast Following in China – An Interview With American Influencer Tyler Christler
We previously introduced four Chinese podcasting platforms and then followed up with a long post about monetizing content on Ximalaya–…
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