Education Marketing on Xiaohongshu (Rednote)
Lifestyle, social media, and shopping app Xiaohongshu is often compared to Instagram due to its visual focus on…
READ MOREThe Ultimate Rednote (Xiaohongshu) User Demographics Guide 2024
Founded in 2013, popular app Xiaohongshu (小红书) translates to “Rednote” in English, but it is also sometimes referred…
READ MORE10 Ways to Use WeChat for Student Recruitment in China (2024)
China is the largest origin country for International students, with over 1 million Chinese students studying abroad in…
READ MOREHow to Promote a Tourist Attraction on WeChat
Are you a Western company, brand, or individual in the tourism industry? Are you considering promoting a…
READ MOREHow to Create a WeChat Account
In this post, I’m going to show you how to set up an account on China’s “super-app”—WeChat. With…
READ MOREThe Guide to Baidu Search Ad Formats
This is the full list of ad types you’ll find on China’s most popular search engine, Baidu. We’ve…
READ MORE7 Tips to Create a High-Converting Baidu ‘Jimuyu’ Landing Page
Jimuyu (基木鱼) is a new landing page solution developed by Baidu. So far, companies operating in the field…
READ MORETop 9 Chinese B2B Marketing Tactics for 2024
In 2024, Chinese businesses are facing unique challenges. The economy is still growing quickly…but not by Chinese standards.…
READ MOREHow to Advertise on Rednote (Xiaohongshu) in 2024
Xiaohongshu, or “Rednote” (as users call it), is a social media and e-commerce platform in China popular with…
READ MOREHow to Create a Personal Bilibili Account
Are you a content creator who wants to share videos in China, or are you more of a…
READ MOREA Comprehensive Guide to WeChat Advertising (2024)
With over 1 BILLION users, WeChat is kind of a way of life in China. Every day, users…
READ MOREBaidu Pay-Per-Click Search Advertising Guide (2024)
Baidu is by far the most-used search engine in China, with 72% of the market. Its mobile app has 663…
READ MOREContact Us for a Free Consultation
We’ll identify the potential obstacles hindering your expansion in China, and we’ll recommend the best course of action based on your individual needs.
If you think we’re a good fit, you’ll receive a proposal within a week.