Bilibili has grown into the “YouTube of China, “ and now has over 330 million monthly active users.
Publishing videos on the platform builds brand awareness, and the videos also rank highly in Baidu search results.
To learn more, check out the tour.
Host videos on your website
YouTube is blocked in China.
But, don’t worry.
Instead of using YouTube, you can embed your Bilibili videos on your website. They don’t even have advertising on them.
Then, leave the subtitles and SEO to us.
The video here is hosted by Bilibili. Notice the user-added “bullet comments” flying across the screen? Those can be disabled.
Learn more about video hosting here.
Set up your account right, no Chinese business-entity required
What you’ll get:
- A memorable name.
- A memorable introduction.
- Content organized by category.
Lizenzero’s account (Lizenzero莱证通) was set up by Nanjing Marketing Group.
Educate your users with thorough video content
These two examples for Emory Law generated 70 comments and 5,000 views.
These are just two of the hundreds of videos we transcreate and then publish to suitable social platforms to maximize their reach.
Become a Bilibili Influencer
Bilibili and other Chinese video platforms are a great place for you to share your knowledge, and make a more personable connection with viewers.
We can take your English videos, or interview you.
Then we’ll create Chinese videos that get more views on Bilibili, Douyin, Xiaohongshu and WeChat.
Here is an example of a founder’s account (泰特能说). Our team provides ideas, edits, subtitles, and publishes. He just needs to show up to talk.
Bilibili Marketing FAQ
Of course. Bilibili allows registration for both company and personal accounts. Bilibili supports registration with overseas phone numbers. To learn more about creating a personal account, you can click on this article.
Like YouTube, Bilibili used to be all about longer horizontal videos, but now also hosts short/vertical videos as well. The ideal length of a video is however long the target audience would want it to be. That can be anything from a 30 second short, to a two-hour live event recording. Most videos we create for service businesses are in the 2.5-8 minute range.
We often add Chinese subtitles into English videos and publish them directly. This is a relatively low-cost way of repurposing your English content for the Chinese market. We also often edit videos for the Chinese market or create unique videos specifically for China, both of which are more expensive than simply adding subtitles.
Contact Us for a Free Consultation
Whether it’s through email, chat, or a scheduled video meeting, we’re here to help.
We’ll identify the potential obstacles hindering your expansion in China, and we’ll recommend the best course of action based on your individual needs.
If you think we’re a good fit, you’ll receive a proposal for services within a week.