Chinese search behavior has fully shifted toward an AI-driven model.
This means that traditional SEO is no longer enough to secure visibility on Baidu. You need generative engine optimization (GEO) to gain more exposure opportunities.
This ensures your brand information remains accurate, consistent, and continuously visible on Baidu and other AI tools.
Quality Content Across Multiple Platforms
By distributing your content across Baidu-friendly platforms (such as your website, Zhihu, and Bilibili) and well-known industry platforms, we ensure that Baidu AI Search processes your content.
We don’t just copy and paste content. Every time we distribute an article, we fine-tune it to match each platform’s unique style and user expectations.
This also ensures more of your content gets indexed by Baidu, showing up in the traditional search results as well.
Mini case study: Lizenzero
Lizenzero is a German packaging-compliance platform aiming to grow its user base in China. Before working with NMG, they had no marketing presence in the Chinese market.
Through GEO optimization, we helped the brand achieve near-total visibility across Baidu’s search results page.
When users searched for “Lizenzero,” Baidu ads appeared first, allowing immediate access to the official website.
Below the ads, Baidu AI provided insights from the structured content we published across Baidu, Zhihu, Bilibili, and industry platforms such as 52by.
Most importantly, through continuous output of AI-preferred articles, Lizenzero was recommended by Baidu’s AI even for general keywords such as “German Packaging Law.”
Baidu GEO Marketing Service FAQ
SEO focuses on rankings, while GEO focuses on whether Baidu AI references your content in AI conversations.
We can help register all the accounts for GEO marketing.
We prefer to use a mix of accounts owned by you as well as accounts owned by us.
Usually 4 to 8 weeks (AI citations, articles indexed by Baidu).
It is not 100%, but it significantly increases the likelihood.
In all cases in 2026, we are getting clients cited by Baidu’s AI and other AIs, but they are not cited in every single AI conversation.
No. They complement each other.
Yes—very. B2B content is deep and explanatory, making it ideal for AI referencing.
The core goal of GEO marketing is to increase conversions. It ensures your brand appears across Baidu’s key touchpoints (AI results, ads, AI agents, and content sources), so potential customers are more likely to click, inquire, and choose you.
Rather than focusing on rankings, GEO places your brand repeatedly throughout the search journey, reducing drop-off, shortening decision time, and increasing inquiry and conversion rates.
Contact Us for a Free Consultation
We’ll identify the potential obstacles hindering your expansion in China, and we’ll recommend the best course of action based on your individual needs.
If you think we’re a good fit, you’ll receive a proposal for services within a week.