The Chinese Market for Foreign Private Schools in 20252025-04-04The education industry may be the most important business sector in China’s relationship with the rest of the…READ MORE
Chinese Digital Marketing Consulting2025-02-26Chinese Digital Marketing Consulting Breaking into the Chinese market is one challenge. Running a high-performing and self-sustaining marketing…READ MORE
Customer Support in China: Get Started in 20252025-02-13“Chinese people generally just want to buy cheap stuff. They don’t care about quality or customer service.” ~…READ MORE
China Advertising: Platforms, Types, and Tips for 20252025-01-31When it comes to advertising in China, many sites and self-declared specialists tell you what they think is…READ MORE
Rednote Marketing Guide for 20252025-01-12Blending the features of Instagram, Pinterest, and an online shop, Xiaohongshu or Rednote (RED) is China’s number one…READ MORE
Chinese Tourism Marketing Solution2024-11-13 Tourism Marketing Solutions for China If you represent a Western tourism company looking to enter or grow in…READ MORE
How to Advertise on Douyin (China’s TikTok) in 20242024-11-08China’s social media landscape is different from Europe or North America. The “Great Firewall of China” means that…READ MORE
How to Use WeChat Search for Advertising2024-10-25Whether for communication, reading, or even event planning, everyone in China uses WeChat. Launched in 2011 initially as…READ MORE
Guide to Marketing PC Games in China (2024)2024-10-15If you are into gaming, you may have heard about the recent success of Black Myth: Wukong, China’s…READ MORE
How to Get Followers for a WeChat Official Account2024-09-25Any company looking to expand in China must become acquainted with WeChat, China’s social media and messaging super…READ MORE