Creating Content That Resonates – Five Lessons From Chinese Vloggers
What’s the first thing that comes to your mind when you think of Chinese culture? Maybe the Forbidden…
READ MOREWeChat Content Marketing
If you want to build trust with your potential clients in China, WeChat should be one of the…
READ MOREWeibo Changes Its External Links Policy (July 2020)
Big changes coming to URLs on Weibo. Weibo introduces new regulations for adding external links to the posts and…
READ MORE10 Chinese Market Trends Since COVID-19
A lot has changed in the past three months! Some industries are still recovering. Others have reached new…
READ MOREHow To Use WeChat for B2B Marketing + Chinese Business Card Etiquette
Although email is useful for communications in China, you can’t expect it to have the full range of…
READ MORETurning Your WeChat Official Account Into A Mini-Website (2020)
https://www.youtube.com/watch?v=lg8QH0LTMHI&feature=emb_imp_woytVideo can’t be loaded because JavaScript is disabled: Turning Your WeChat Official Account Into A Mini-Website (https://www.youtube.com/watch?v=lg8QH0LTMHI&feature=emb_imp_woyt) Hello,…
READ MOREUsing Zhihu For Market Research in China
Let’s talk about market research in China. A critical part of it is social listening. It gives you…
READ MOREChinese Consumers Don’t Trust New Brands, Here’s How to Win Them Over
I think Chinese consumers are highly untrusting of new brands. I think that it’s essential for any new…
READ MOREA Thorough Guide to Influencing on Douyin – For Individuals and Businesses (2020)
Douyin has grown into one of the most popular social platforms in China and its popularity translates into…
READ MOREHow to Host Videos in China (Youku, Bilibili, Tencent and CUplayer) (2020)
YouTube is blocked by The Great Firewall. So if you have YouTube videos embedded into your webpages, those…
READ MOREMake the Most of Your Content Marketing in China (2020)
You’re probably here because you’re looking for a solution to a problem: how to create content that resonates…
READ MOREA Simple Guide to Weibo Setup & Verification for Foreign Companies (2020)
Sina Weibo is one of the biggest and most popular social media platforms in China. It’s often called…
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